Tourism & Destination Development

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Bachelor of Science in Tourism & Destination Development

Top 5 Reasons to Study

Discover the Power of Tourism: Explore how destinations use culture, sense of place, events and community assets to attract visitors and create economic opportunity.

Gain Real-World Experience: Build hands-on skills through internships and industry experiences with visitor centers, events, hospitality organizations and tourism operations.

Design Memorable Experiences: Learn how tourism professionals create engaging visitor experiences through strategic planning, sustainability and destination management.

Tell Stories that Inspire Travel: Develop digital campaigns using branding, social media, content creation and analytics to promote destinations and connect with audiences.

Build Strong Local Economies: Discover how Mississippi's fourth largest industry impacts local economies.

Core
Skills

Digital Marketing and Destination Brand Promotion
Leadership and Effective Communication
Tourism Development and Venue Management
Community and Economic Development through Attraction and Event Development
Fundraising, Sponsorship and Grant Writing

Sample
Jobs

Destination Development Director
Social Media and Marketing Coordinator
Director of Sales
Market Strategist
Event Services Manager

Successful Career Outcomes

Work in Mississippi's fourth largest industry Tourism supports more than 136,000 jobs across Mississippi

Tourism generated $18.1 billion in total economic impact in Mississippi in 2024

Top
Employment
Industries

Hotels and Resorts
Destination Marketing Organizations
Public Relations and Marketing

Brag
Points

Interact with leaders of Mississippi's fourth largest industry
Strong emphasis on economic development, analytics and community impact
Hands-on internships and real world destination projects